Role: July 2024 - Present

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Gina joined Laundry by Shelli Segal as Senior Design Director of Women’s Sportswear in 2024, spearheading the brand’s creative relaunch for Fall 2025. She led the evolution of its visual identity, design aesthetic, and product direction, establishing a refreshed, contemporary brand vision. Promoted to Vice President of Design in 2025, Gina continues to oversee creative strategy, seasonal collections, and licensed product direction.